3 Ways to Put the Writing Back Into Copywriting

notes-514998_1280

I can't count the number of times I've heard a copywriter say something like,"For copywriters, sales skills are WAY more important than writing skills." Sorry, but I'm here to say that the writing skills are very important too. Obviously being a good writer doesn't automatically mean you'll READ MORE

Why You Must Master Compelling Copywriting For Your Landing Page

home-office-336581_1280

Great copywriting skills are necessary for success in the internet business arena. Your ad copy will determine the conversions your landing page. Recently I put up a new landing page on a web site. I put in the information I felt necessary to convey my message. I thought all was well. Wow, was I READ MORE